Off-White is a cutting-edge luxury brand known for its bold, urban aesthetic and innovative approach to fashion. Founded by Virgil Abloh in 2012, the brand quickly gained acclaim for its distinctive blend of high fashion and streetwear, characterized by its signature use of quotation marks, industrial motifs, and striking graphic elements. Off-White's collections often challenge traditional fashion norms, offering a fresh perspective that merges art and design with a contemporary edge.